How often did it occur that comment must have been read by every individual who visits a particular post? This feature is indeed convenient and valuable for any individual. Especially if you are an influencer or work in the digital marketing sector, pinned comments make you outstanding, among others.
The best Side of the pinning option for comments on Instagram is it allows a user to pin three remarks. It is meant to enable the creator of a post to effectively manage the tone of the comment thread by emphasizing good reactions and moderating harmful and abusive responses that appear below the pinned comments. The feature is available to all users.
Since May, the feature has been tested, and it has been available to everyone since July. Pinned comments are used to pin the famous remarks on top of every post, which is particularly useful for visual content. The pinned comment appears at the top of the words, which is a brilliant approach to draw attention to the most valuable comment on your post.
Pinning comments is a speedy and straightforward strategy for busy content creators or digital marketers who are always on the run due to busy schedules. Tacking comments ensures that a lot will see these comments of people.
Check out the six advantages it provides with:
Before we learn how to pin comments, there is a necessary thing a Digital Marketer should know? Can you assume what it is? Check below.
How Are Pinned Comments Going To Help Brands For Promotions?
Pinning reviews to get all the spotlight on Items/services.
According to various studies, it has been proved that consumers tend to take action when they get well satisfied with the product reviews they are thinking of purchasing. So, it’s very effective when you pin testimonials on Instagram posts.
Pinning testimonials can encourage people, especially for product posting. It allows your community to hear from individuals who have used and approved your items in the past.
Pin comments where you state responsibilities you have taken. Like charity, awareness, etc.
According to research performed in 2019, 74 percent of consumers believe that companies should take a stance on important issues. In addition, the cause Black Lives Matter has seen a rebirth in social movements on Instagram.
Rather than dismissing or dismissing complex issues, interact with your community and build their confidence in your company’s authenticity.
Consider pinned comments on Instagram as an opportunity to demonstrate transparency, humanize your business, and offer essential information to your followers.
Pin comments where you answer some FAQs.
The 5 Ws (who, what, where, when, and why) are often asked questions about launching product posts. So, answering then could prevent misinformation from spreading by responding to a regularly asked question that has been predicted and pinning it.
Pin comments where you engage with your targeted audience.
Instagram is a fantastic platform for engaging in conversation and building your following. Pining thought-provoking comments to your posts can spark discussions among people who are part of your audience, raising their engagement level.
Pinning comments serves as a visual reminder to your audience that they are not only communicating with you but that they are also connecting. It enables users to establish relationships with other community members, resulting in a more enjoyable, open, or instructive online environment.
Read more about How To Create A Cohesive Instagram Account.
How To Pin A Comment On Instagram?
Before you proceed, keep in mind that when you pin someone’s comment on Instagram, the person who commented is notified.
- Use the updated version of Instagram.
- View all of the comments on one of your Instagram posts.
- Find a comment that you’d want to save for later. Then, on the exact word, slide left and press the thumb pin button to keep it.
- The pinned comment will now appear at the top of the page with the label “Pinned” next to it.
If you are interested to learn more about Instagram stories, you can learn how to mute and unmute someone on Instagram Stories.
We hope this blog on how to pin a comment on Instagram was helpful to keep you guided and make you understand why pinned comments and this feature is the beneficiary factor for a brand to use. Check out our other articles like Instagram marketing metrics to learn more.