LinkedIn, the professional social networking platform, has been around longer than Facebook, Pinterest, Twitter, Snapchat, and Instagram. However, it is now more relevant than ever.
Why? Because it hosts over 600 million professional profiles, it provides an almost limitless source of network connections and career prospects. LinkedIn is a vital aspect of becoming a full-fledged professional in any area these days, from looking for a new job to maintaining your brand.
Having a good LinkedIn profile can certainly elevate your game. So, Let’s take a look at 5 strategies about how to create a killer LinkedIn profile.
Look The Part
As the first thing, your network will see, make sure your profile photo depicts you “at work” and is recent. No vacation photos, no night-out photos, and no wedding album photos! If you can, take a picture of yourself from the shoulders up so that your face is visible.\
Create An Eye-catching Headline
It appears on your profile, newsfeed, and in the “People You May Know” area of your LinkedIn profile, so make sure it’s eye-catching. You’re limited to 120 characters to sell yourself as a reputable professional in your field and explain what you do.
Add Featured Work
The Featured area on your LinkedIn profile lets you show off examples of your work to those who see it. This is a terrific approach to demonstrate your abilities and experience to a prospective employer. There are a variety of options available for displaying your work, including LinkedIn Posts or Articles you’ve penned, as well as websites, photographs, documents, and videos. An excellent method to stand out on LinkedIn with a picture!
Detail Your Experience
The “Experience” area is sometimes disregarded, but it’s a fantastic place to emphasize your professional achievements and to provide some context for your background and specializations. Detail your skills and abilities. Keep in mind that this is a place where people in your network may learn more about you or refresh their memory to see if they recognize you. Include what makes you stand out, make a good impression, and describe exactly what you can bring to the table in your cover letter.
If you don’t use your LinkedIn profile, it’s almost pointless to have one. Being physically active can be achieved in a variety of ways, including:
- Connecting to your network by sending out connection requests to everyone on it
- Liking, commenting, and sharing articles and posts from people and organizations you work for, with, or follow in your newsfeed.
- You can share whatever you want, whether it’s photographs or news or reports, or a blog post.
- Write your articles (such as this one!) that demonstrate knowledge of your industry.
- The less active you are, the less likely your posts will appear in the newsfeed, and the less likely it is that you will be intriguing and relevant.
Read more about Targeting Capabilities Of LinkedIn Ads: Every Advertiser Should know.
We hope these strategies will help you create a killer LinkedIn profile that will make you stand out on this professional networking platform.